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Calling All Reporters: How do you use new media tools?
Middleberg Associates and the Society for New Communications Research launch new survey of new media use by journalists worldwide.
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Business Wire’s Monika Maeckle in Communicate Magazine
Communicate, a UK publication for corporate communications professionals, has a new article on listening to the social media world and managing your reputation. The article includes comments from our...
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Aristotle on Twitter, Mom Knows Best, and Other Lessons from SXSWi 2009
Getting attention in a cluttered content universe was just one hot topic at South by Southwest Interactive this year, and the question, “Do you give good URL?” aimed to address the point in a...
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How Long Does it Take to Write a Press Release? “Several days,” said half of...
How long does it take to write a press release? Several days, according to a Business Wire 1-Question Poll
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San Francisco PR Pros Discuss Today’s Global Mobile Social World
More than 90 PR and IR professionals joined our Business Wire San Francisco media breakfast panel at Autodesk’s Gallery Conference center on Thursday, April 15th, in San Francisco, CA for “Navigating...
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Viva the Press Release! Social Media Diehard Hails “Traditional” Press...
by Monika Maeckle, Vice President of New Media “I think now, more than ever, traditional press releases matter and that wire services like Business Wire are worth the expense – or rather – the...
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PR Peeps Poll: 85% say they put hyperlinks in press releases
PR Peeps Poll suggests 85% use hyperlinks in press releases but our internal audit suggests otherwise.
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Importance of Writing Good Headlines Magnified as Attention Spans and Space...
Writing a Good Headline Has Never Been More Important. Join us for free webinar featuring a veteran newspaper editor and SEO specialist to learn tips on how to make your headline more effective.
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Business Wire Gives Back: Texas Butterfly Fan Uses Social Media as Monarch...
Business Wire Gives Back: Monika Maeckle, Texas butterfly ambassador, helps kids understand the Monarch butterfly migration at the San Antonio Botanical Garden's Amazing Butterflies exhibit.
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Monika Maeckle: New Media Career Exemplified by Change Morphs to the Next Stage
New media careers don't come to an end, they just morph to the next stage. Vice President of New Media Monika Maeckle leaves Business Wire to launch a strategic communications consultancy in 2012, and...
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